To succeed in today's fast-changing world of marketing, you need to know the latest strategies, best practices, platforms, channels and tools. This advanced marketing certificate enables you to build your knowledge and skills and expand your career options. Create your own customized program by choosing from more than 40 marketing courses at the School of Continuing Studies or build on the foundation of an existing marketing certificate with additional courses of your choice. Whether you work in packaged goods, retail, media, technology, the non-profit sector or other industries, you'll deepen your skills and expertise in areas such as branding, digital, research and more. Your instructors will all be leading marketing professionals who bring both traditional and cutting-edge perspectives, so you'll emerge with a well-rounded understanding of marketing at its best.
Marketing - Advanced
Courses
Main Courses
3 Course(s)
7 Course(s)
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0087
Strategic Customer Relationship Management and Sales
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0978
Marketing: An Introduction
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1344
Copywriting that Sells
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1349
Public Speaking & Presentation
-
2802
Advanced Strategic Copywriting
-
2810
Ecommerce / Online Business Fundamentals & Strategies
-
2811
Tools & Techniques of Ecommerce/Online Business
-
2812
Management of Ecommerce/Online Business
-
2844
Foundations of Digital Strategy and Marketing Management
-
2845
Search Engine Marketing
-
2846
Social Media Strategy
-
2875
Foundations in Digital Communications Strategy & Social Media in the Age of AI
-
2879
Advanced Practices in Digital Reputation Management
-
2923
Foundations of Brand Management
-
2924
Maximizing Customer Lifetime Value
-
2926
The Finance of Brand Management
-
2966
Social Media Strategies for the Enterprise
-
3040
Foundations of Marketing Research
-
3041
Bringing Consumers to Life: Qualitative Research
-
3042
Consumer Insights: Quantitative Research
-
3095
A Grammar Handbook
-
3134
Foundations of Advertising
-
3135
Creative Strategy & Channels in Advertising
-
3155
Foundations of Multimedia Storytelling
-
3157
Advanced Practices in Multimedia Storytelling
-
3197
Business Presentations & Public Speaking
-
3198
Persuasion & Negotiation in Business
-
3213
Business Writing
-
3220
Foundations of Competitive Intelligence
-
3681
Writing Digital Content
-
3829
Podcasting: Strategy and Success
-
4095
B2B Marketing: Fueling Revenue Growth
Micro Set 2844
2 Course(s)
1 Course(s)
Micro Set 2845
2 Course(s)
1 Course(s)
Micro Set 2875
2 Course(s)
1 Course(s)
Micro Set 3197
2 Course(s)
1 Course(s)
Micro Set 3213
2 Course(s)
1 Course(s)