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Course Description

More than 1.5 million people around the world now host their own podcasts, with thousands more launching every week. In this course, you’ll learn how to launch a successful podcast on a budget from your home. You’ll review all technical aspects of production, and explore strategies to reach global audiences, create intimate connections with listeners, and provide sought-after content. By the end of the course, you’ll be equipped with the knowledge, resources, and confidence to start and market your own show, while maximizing revenue streams.

Learning Outcomes

  • Distinguish a great podcast idea and create a success strategy
  • Understand podcast fundamentals to ensure success 
  • Review the podcast process: pre-production, creative, recording, editing and post production 
  • Understand how to market your show with a focus on audience growth, platforms, and audio ads
  • Evaluate the different ways to earn money from podcasts, review sponsorship rate cards, and how much to charge for ad slots

Notes

Terms Offered: Winter*

*Please note that course offerings are contingent on a variety of factors and that unforeseen circumstances may require an occasional course cancellation or other change of plan.

 

 

This course may be applied towards the SCS Certificate(s) in

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Type
Online
Dates
Apr 07, 2025 to May 12, 2025
Contact Hours
18.0
Delivery Options
ON-LINE  
Course Fees
Instructors
Section Notes

Textbooks are not required for this class.

You will receive login information for your online classroom, Quercus (UofT Learning Management Engine) via email.

Go here for information on when you will receive your access information.

This course has a webinar component which will be recorded for review.

Scheduled Webinar Dates and Times:

  • Monday, April 7th, 2025 - from 5:00 PM to 6:30PM
  • Monday, April 14th, 2025 - from 5:00PM to 6:30PM
  • Monday, April 21st, 2025 - from 5:00PM to 6:30PM
  • Monday, April 28th, 2025 - from 5:00PM to 6:30PM
  • Monday, May 5th, 2025 - from 5:00PM to 6:30PM
  • Monday, May 12th, 2025 - from 5:00PM to 6:30PM

For technical requirements, please go here.

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