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Course Description

This course is for you if you're an online business owner or operator who wants to learn best practices in your industry. You'll review case studies that highlight real online business challenges and what industry leaders did to overcome them. You'll examine businesses that are pure-play (online only) and hybrid (online and offline), start-ups or already in flight. Topics include strategy development and implementation, operations, performance management, legal and security issues, change management and fostering ongoing innovation.

Learning Outcomes

  • See how industry leaders produce superior online business and ecommerce results.
  • Study strategic, operational and resource requirements of online business management.
  • Understand the skills required on an online business team.
  • Use key performance indicators to measure and manage performance.
  • Work as part of a team to address management issues.

This course may be applied towards the SCS Certificate(s) in

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Section Schedule
Date and Time TBA
Delivery Options
ON-LINE  
Course Fees
Flat Fee non-credit $799.00 Click here to get more information
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